Wisdom Natural Brands, the makers of SweetLeaf Stevia® Sweetener have announced a partnership with Phoenix-based (USA) Project Million to help educate schoolchildren about the importance of healthy eating. SweetLeaf provided Project Million founder Matthew Landen with SweetLeaf® Liquid Stevia Sweet Drops™, which will be included in presentations to Paradise Valley students on how to replace sugar and artificial sweeteners in their diets.
“Proper hydration is necessary to support healthy skin, digestion, mental alertness and more,” said James May, founder of Wisdom Natural Brands®, maker of SweetLeaf products. “But it’s especially important for children – not only to hydrate, but to avoid drinks that are counter-effective, such as energy drinks, sodas and iced tea with caffeine. Drinking lots of water is the best way to stay hydrated. SweetLeaf is proud to partner with Project Million to show children how easy it is to have a tasty drink that’s better for them, too.”
“Children have great willpower,” said Landen, a holistic health practitioner. “If they get the right information about eating healthy foods, they will make changes. Kids don’t need to know the million reasons why added sugars are bad for them. They need to know how to cut them out and they’ll be eating the fruits and vegetables that they need to.
“Thanks to SweetLeaf, we will be able to show these children how they can make a healthy drink or snack for themselves, something that they will enjoy and that will improve their lives,” Landen said.
Landen, author of “I Do It for Me,” which teaches parents how to raise healthy children, set up Project Million to encourage Arizonans to lose 1 million pounds. More information about Project Million, which Landen calls “the first major program to focus on the psychology of health,” is available at www.ProjectMillion.com.
Sweet Drops may be added to foods or beverages for sweet, sugar-free flavor with zero calories and zero carbohydrates. The line includes more than 20 flavors, including award-winning versions of Vanilla Crème and Chocolate, and seasonally popular Peppermint Mocha and Pumpkin Spice (not in Australia).
This month, SweetLeaf introduced Sweet Drops water enhancers (not yet in Australia) made with organic stevia extract and plant-based flavors – Peach Mango, Raspberry Lemonade, Strawberry Kiwi and Lemon Lime – also with zero calories and zero carbs. The water enhancers add sweet flavor to the recommended daily glasses of water. Increased hydration, necessary for health, becomes delicious and fun – without added sugar or calories.
“It is vital that we not only educate parents about healthy eating, but that we educate the children themselves,” May said. “Childhood obesity warrants special attention because the damage caused by being overweight is far greater to a child’s body than it is to someone who gained weight as an adult. Education and prevention can literally save lives.